Jordan Rednor has a storied career as an advisor, executive and financier to the advertising industry. As President of Rednor Group Ltd, he has provided advice and direction to some of the best known names in the advertising world.
Over the last decade he has also co-founded two agencies; most recently strategic creative agency Be A Protagonist LLC beaprotagonist.com, and previously Conductor, a branded content company in Santa Monica, California. Jordan is also Chairman of Upshot upshot.net, a leading promotion and shopper marketing agency and until it was sold to Publicis (LBI) in 2011, Chairman of MRY, a leading social media marketing agency.
From 1997 to 2003, Jordan led the transformation of DraftWorldwide (a unit of Interpublic, NYSE) into the leading integrated global marketing agency. As President and COO, he was the spirit behind the creation of its vibrant digital practice and other related businesses.
Jordan played a key role through the 1980's and 1990's on some of the advertising industry's more significant acquisitions and mergers as a prominent banker and advisor.
Jordan serves on a variety of boards. He is a member of the Advisory Board of the College of Information Sciences and Technology at Pennsylvania State University, where he also endowed the College's first graduate fellowship.
Jordan holds an MBA from Fordham University and a BS from Pennsylvania State University.